With a goal of showcasing the ordinary people of New York, photographer Mark Gong and art director Edi Inderbitzin set out in the Spring of 2011 to photograph its less seen citizens.  Far removed from the iconic lights of Manhattan’s Time Square, these New Yorkers are the backbone of the city, giving it heart and soul.  Covering all five boroughs, from the housing projects to the beaches, they are photographed as they are, going about their everyday lives.  Using a monochrome palette on a plain background, the subjects speak for themselves.  These portraits are dedicated to the individuals that make the city so arresting and unforgettable.
    Mark is a New York-based photographer.  He honed his instinct as a photojournalist before turning his eyes to fashion and portrait photography.  Constantly restless and hungry for new adventures, his camera has taken him to over thirty countries. He is the grand prize winner of the Surface Avant Guardian Project. Mark’s photographs can be found at http://www.markgong.com
    Edi is a Graphic Designer and Art Director. After drinking copious amounts of RedBull at an advertising agency for 3 years in Hamburg, Germany, he decided to take a creative sabbatical at the Miami Ad School Europe (MASE) to free his mind from client constraints. A keen eye for revealing split second photographic moments, equally polished concepts, and a strong graphic aesthetic are a few of the creative weapons he has at his disposal. A truly international creative, he had the opportune chance to study abroad in Sweden, in the U.S. and now calls NYC his home. Edi’s work can be found at http://www.edi-inderbitzin.com

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